It also says “free of installer bundles” while (at least in past, don’t know about now) their default windows installer was including ads (source)
P.S.: If you want to disable the in-app ads, here’s how to: https://gist.github.com/yunooooo/87564a0293a1c7a53fb3e233a604c638
I suppose it’s a bit of a “hoop,” but what I use to download files with curl, aria2, or wget is a Firefox add-on “cliget” (I’m not sure if there’s a Chrome version). You click a link in the browser to download, and it generates a command for these programs to emulate a browser download. I don’t use it all the time, but I do for large files or slow downloads. Since these programs are CLI-based, I can run them on my server and let them work for as long as needed.
I guess it’s still not an option for people who download a lot using direct downloads, but still just putting it out there as an option for people like me.